PPC Specialist Job Duties: Meet client goals through end-to-end paid media initiatives
Plan, develop, and implement, manage, and optimize comprehensive paid media strategies to increase brand visibility and recognition, and drive new user acquisition and leads via various paid search engine marketing platforms including but not limited to: paid search, remarketing, display, and video campaigns
Manage and optimize paid social campaigns on Facebook and LinkedIn
Communicate with clients, discuss strategy, create and present monthly reports
Take responsibility for all client deliverables and PPC results
Spec A/B tests and landing pages
Write engaging ad copy for Google, Facebook and LinkedIn ads
Perform comprehensive keyword and competitor research
Spec enticing display and Facebook/LinkedIn ad creatives
Analyze performance and come up with strategies to improve campaigns and conversion rates
Keep up to date with paid media best practices, bid management systems, keyword development tools, and industry research
Achieve targeted ROI on a monthly basis
Continuously monitor, identify and improve all three components of the Google Ads Quality Score: Ad Relevance, Expected CTR, and Landing Page Experience
Ensure keyword targets, landing page content, and text ad copy are all in close alignment and optimized
Always keep the clients' best interest at heart -- even if that means telling them that PPC is not how they should invest their budget
Treat our company and our clients' companies as if they were your own
...Job Description We are seeking 2 experienced Vietnamese interpreters for an upcoming on-site conference assignment with a major client. Details: Language: Vietnamese Service Type: On-site (SIM required) Location: Olympia, WA Dates: February 10...
...A leading EdTech company in California is seeking a Seasonal Camp Director to manage camp operations at summer STEM camps. Ideal candidates should have experience working with children, strong leadership skills, and a bachelor's degree. Responsibilities include supervising...
...performance goals to increase profitability Hire, train, and assess store employee's productivity and performance Maintain orderly,... ...school education or equivalent experience ~2+ years' store management experience ~ Customer centric with a positive attitude #J...
...Overview Serve as the Company's case manager by tracking and monitoring the progress of Company and customer work for all oil to gas conversions. The candidate will also serve as the project coordinator amongst the various company departments; analyze and evaluate...
...Opportunity Accura HealthCare of Toledo is seeking Certified Nursing Assistants (CNAs) to join our nursing team! With a high sense of... ...PRN Competitive wages starting at $17.00 an hour with no experience Supportive team environment that cares about the employees...