Future Media Supervisor Roles Job at Critical Mass, New York, NY

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  • Critical Mass
  • New York, NY

Job Description

The Media Supervisor role is responsible for leading the planning, management and execution of clients media strategy in order to maximize client branding and business objectives. This person must have in depth knowledge of many media channels including social, programmatic, online video, social, OOH, TV/CTV, and other emerging channels. This person will be a strategic leader both internally and in client presentations. This role will work closely with Marketing Science and Strategy to align media efforts to other marketing efforts. They will be responsible for owning the day-to-day client and key third-party channel and vendor relationships. They will manage and distribute work across the associate planners, planners, and senior planners on the team.

You will:

  • Coordinate and oversee the management, trafficking, optimization and reporting of all campaign initiatives.
  • Manage the billing team and provide final approval on all billing needs.
  • Oversee and approve all media campaign set-up and execution, including working with other internal teams and clients to secure deliverables.
  • Provide strategic insights and optimizations for all client reports.
  • Research and prepare new information for paid media plans, RFPs, and presentations.
  • Evaluate, build and maintain relationships in the display and emerging media community.
  • Stay up-to-date on and advise the Media team on the latest trends in interactive marketing / media and developments.
  • Lead the development of Point of View (POV) documents on new trends or special opportunities.
  • Evaluate client needs and escalate needs or issues as they arise to leadership.
  • Drive audience insights and channel strategy.
  • Sell in media initiatives to client.
  • Integrate with neighboring disciplines (MKS, Strategy, Creative) on overall campaign direction.
  • Oversee a senior media planner, two media planners, and an associate media planner on client account.

You have:

  • 4+ years experience in media.
  • Experience in paid social media planning and management.
  • Experience with Trade Desk, eMarketer, Nielsen ComScore, Mintel, Forrester, etc.
  • Familiarity with Google ad products.
  • Detailed understanding and passion of media and the media landscape.
  • Thorough knowledge of standard and rich media ad trafficking software for display, video, mobile and other emerging channels.
  • Strong interpersonal, written and verbal communication skills.
  • Ability to multi-task and meet deadlines while paying attention to details and being agile.
  • Good project management, planning and organizational skills.
  • Proficient in MS Office, specifically Excel.
  • Ability to delegate and train junior team members.

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